The best technology doesn't ask you to change how you work, it meets you where you are and makes your life meaningfully better.
For a long time, advertising intelligence has been locked inside platforms that only a handful of people knew how to navigate. Everyone else waited for the analyst to pull the report, the trader to check pacing, or someone to reconcile data across disparate systems. By the time the insights arrive, the window to act on them was often delayed.
That lag is the challenge.
Cadent is now one of the first platforms embedded in Gemini Enterprise, giving customers a more intuitive way to surface insights from their campaign data and move faster on the decisions that shape performance.
A strategist can ask which campaigns are underdelivering this week, a sales lead can ask which audiences are outperforming in CTV, an executive can ask where the biggest pacing risk sits across the entire portfolio. And then without leaving Gemini, they can summarize it, draft the email, and send it to whoever needs to know. Instead of searching across dashboards to determine where to focus, users can ask Gemini Enterprise questions such as:
Behind the experience, Cadent’s specialized language models are paired with Gemini models through Google Cloud. Cadent’s operative AI leverages Google Cloud capabilities, including Gemini Enterprise and Gemini models via Vertex AI, and is built to support enterprise expectations around privacy, authentication, and secure access. Cadent has also developed custom AI agents capable of analyzing thousands of campaigns, line items, and targeting criteria across billions of data points to help identify risk, surface opportunities, and accelerate optimization.
For Gemini Enterprise customers, the value is simple: spend less time navigating platforms and more time acting on the insights that matter. What once required hours of platform navigation can now begin with a few high-impact prompts, helping teams move from complex analysis to confident action faster.
Watch the product video below to see how Cadent’s advertising intelligence works inside Gemini Enterprise.